Make money the free-way - have customers find you instead of you finding them!!!
This is a very good way to get some free marketing and promotion out there for your company. As well as a practice that I’ve been doing probably for last 8 years in my own full color printing and graphics company.
If you print it tag it!!!!
One of the things that we do on virtually every single printed material that leaves are factory we tag. What this means is we put a small tag on the bottom of all of our printed pieces that say where it came from our website address, as well as our 800 number. It’s very similar to when something is made in China or its main Japan. Product is stamped with it meaning its place of origin, where is made.
This is the way, there are tag looks –
Need Printing??? www.preferredprint.com 1-800-329-0005
this tag generally appears on every single printed product that we produce from our full-color pocket folders, full color postcards, full-color brochures as well as our 1 and 2 color ncr forms.
One of the things I do on a regular basis is walk around my office and speak to my graphic design is an estimate they’ve tagged their designs. My slogan is, if you’re working on and you’re designing you should put design imprinted with an 800 number and where they can contact you if they would like to purchase your product.
That’s why resist my people and answer the phone the police find out whether people came from the bases on how advertisements. Did they find us on the Internet when they were searching for a full color printing. Or did the person pick up a postcard that they received in the mail from a direct marketing campaign. Or did they pick up a flyer that they got on their car from a full-color flyer from a nightclub. You’d be surprised how many people call us after picking up one of our customers flyers and then contact us to actually get their next full-color printing job.
This is one of the ways that we keep her advertising course down we can pass that savings to the consumer.